INDIA SMS

It has been seen that there has been the extensive use of emotion icons in SMS nowadays.

There are no two opinions about the fact that communicating via SMS is surely a far more convenient and cheaper way with your pals, rather than calling them up. But when it comes to expressing emotions like anger, happiness and different moods in which a person may be nothing can beat than a personalized conversation over the phone where the other person can gauge our emotions with the help of change in the tone of our voice.

However, with the advent of emoticons in SMS culture, people who text a lot can heave a sigh of relief.

What are emotion icons?
An emoticon can be simply described as a pre-defined set of characters, which are found on the keyboard or the keypad of the phone. These emoticons, which are extensively being used in the text messages by people all over the world, were first introduced somewhere around late 1970s and early 1980s.

The need for emoticons was felt when people started having trouble in expressing their emotions over a plain text message. Most of the times, it would happen that the message sent by them would be misinterpreted by the recipient.

This is what triggered the need for emotion icons, which could be used along with text characters in order to convey the complete message to the recipient of the message. According to a number of surveys, it has been reported that the majority of the messages are done by the youth as compared to people who are older or in their middle ages, who prefer to make a call.

Also, people who are in relationships were among the ones who make avid use of this SMS service in order to text their partners. On the other hand, youngsters who were single, preferred to make use of the SMS service, just to remain in touch with their friends.

Who uses them more frequently?
Yet another study has revealed that among the youth, girls were found to be making use of emotion icons far more than boys do. Most of the boys simply prefer to send the text message without having to care about the emotion icons or smiley. Rather than making use of an emoticon, they preferred to text in addition to their message, about their current state of mood.

On the other hand, girls were found to be addicted to making use of emotion icons. The general theory which rules over the minds of girls in such state is that making use of emotion icons in their messages makes their SMS look far more appealing and would leave a better impression on the recipient.

Apart from this, some SMS users were also of the view that people who did not make use of emotion icons were considered to be un-cool, which had no knowledge about the latest emoticons being used around. Thus the need for making use of emotion icons is far more felt among the youngsters but the older generation still seems to be satisfied with the traditional mode of directly making a call for the means of communication.

Summary: As per researches made, girls are seen more hanging out with mobiles and make maximum use of SMS as compared to boys.

The craze for SMSs has taken a toll in the past few years, especially among the youngsters. These 160-character text message provides youngsters with a great scope to some shy teenagers who could not express themselves otherwise. As women have always been known to babble every time, the recent survey has shown that if provided with an affordable and convenient communicative medium like SMS, they have actually superseded men as social texters in India.

Girls over these text SMSs actually talk about anything and everything under the sun without feeling shy or awkward as opposed to the situations that they may have to face in actual conversations, no matter if it is flirting, sharing jokes, or emotional stuff.

Apart from this, there are also adult jokes that they exchange nowadays which are otherwise thought to be unconventional to talk about by many, especially when it comes to girls. The coveted text SMS number by girls is anticipated to increase even more in the coming six months.

Popularity Of SMS

Also, the popularity of SMSs are considerably increasing as they are affordable, which gives a chance to the younger generation keep in touch with their friends who stay in distant lands, calling whom may prove to be too costly for them to pay for in the limited pocket money that they receive for their expenditure.

Unlike calls, SMSs can also be made by these youngsters when sitting in some quiet area, where they may not be allowed to speak probably, such as hospital waiting room and others.

Furthermore, the technological advancements add fun to the text SMSs by adding on new features to it, like there are smileys that are a part of these SMSs which can be included in the text SMSs, so as to portray to the receiver your mood swings or expressions, who cannot see you at that time.

Not to forget, there are also websites from which you can now send SMSs in bulk anywhere in the world and that too without any charges.

Craze Of Younger Generation

Considering the craze of the younger generation for SMSs, there are also mobile service providers that have introduced student SMS plans to make it even cheaper for students to stay in touch with their friends. All these benefits together have contributed to the SMSs becoming the most preferred and affordable of all communicative mediums.

They stand as a necessity, rather than an option among the teenagers who always want to track their friends every other moment, to know their whereabouts and join them if possible or simply to have a good conversation when getting bored.

Nonetheless, by keeping in mind the craze of people for SMS services, the corporate world has now started using it to reach out to their target audience so as to promote their products and services and also to establish their brand image to win loyal customers in future.

So, in case you want to promote anything that caters to the interest of youngsters, especially women folk, SMSs are the best solution to appeal it to them individually.